We worked with The Warm Springs Foundation to refresh and reposition their key initiative ConnectAbility, an organization that supports and guides people with life-altering injuries, their families, and caregivers.
Working with Warm Springs Foundation board members and ConnectAbility staff, we defined a brand narrative and created an awareness and engagement campaign. A robust print and digital ad campaign followed along with apparel, collateral, and environmental graphics, giving this new brand its voice—one that is unique and sincere.
