UTSA

Since its founding nearly fifty years ago, UTSA has been on a fast track to establishing itself as the premier public university in south Texas. Parallel has worked closely with this landmark institution to develop messaging strategies that drive its excellence. Our services include the Be Bold multi-million dollar capital campaign promotional pieces; Rowdy quarterly magazine for future Roadrunners; environmental graphics, collateral and swag for multiple events on and off campus; comprehensive icon library; and much more—all in alignment with the overall brand strategy that captures the bold UTSA spirit.